Ways Business Leaders Perpetuate The Status Quo. Part 2 Of 2.


Posted by on January 22, 2016
Hannes Ri/Unsplash

Hannes Ri/Unsplash

Click to read part 1 of: Ways Business Leaders Perpetuate The Status Quo

Hire From The Same Industry Competitors, Colleges, And Universities
If there’s one thing status quos are good for it’s ensuring that like-minded individuals―with like-minded interests and backgrounds―will keep those status quos in place. But the unequivocal truth with business leaders using that philosophy is that it will only hurt their companies in the long run if they only hire and retain the types of individuals who went to the same colleges and universities, who share the same work history, the same gender, and who each share the same types of socioeconomic attributes.

Relying on that kind of philosophy when hiring and recruiting workforce talent may help those business leaders make their companies successful, but only to a limited extent. What happens when every other company produces the same types of products and services as each other, and consumers no longer see the difference between them or the companies that produced them?

Moreover, the same types of products and services that were created by individuals who all went to the same types of colleges and universities, who came from the same companies beforehand, who share the same gender, and who all share similar socioeconomic traits?

Like all resources, creativity has a threshold. That threshold can be easily reached if that creativity is no longer derived from a fresh set of perspectives, or if it no longer produces new approaches for doing things. When creativity is only derived from a single-tiered source it can quickly become tapped out. However, when that creativity is derived from a multi-tiered source, it will always produce fresh and distinct ways for doing everything because it would always derive from various perspectives―instead of a singular ideology.

Often at times, that will be the difference between markets becoming oversaturated with the same kind of social media apps and sharing economy concepts, and markets becoming more versatile with startups that provide a social benefit like ending homelessness around the globe―or social media apps that provide affordable healthcare services for everyone.

But that would require business leaders who are consistently driven to go against all status quos. What’s more, business leaders who want to create a higher quality of life for people in the world.

A Leader’s Legacy Should Stand Out, Not Fit In
Tech entrepreneurs and business leaders alike often come a dime a dozen because many of them often launch the same kinds of startups, and come up with the same types of “new” products and services. But the leaders who focus on creating a distinctive legacy for themselves are the ones who are determined to stand out and never fit it. Nor do they insist on doing what everyone else is doing.

It’s often how the Elon Musks, the Larry Pages, the Sergey Brins, and the Warren Buffets of the world have come to be held in such high regard. What’s more, those kinds of creative leaders always refuse to fit in because they know they were naturally born to stand out.

True creative leaders know that the only way to make the kind of impact they want to see in the world is to break every single status quo they come across. Maybe it’s time more business leaders start thinking that way as well.